Consistently honored as the leading EU lobbying law firm

"A leading EU government relations law firm."

The Hill, Washington, DC

"High end solutions for high end problems."

- Gergana Grancharova, Minister of EU Affairs, Government of Bulgaria

"High end solutions for high end problems."

- Gergana Grancharova, Minister of EU Affairs, Government of Bulgaria

Alber & Geiger is a political lobbying powerhouse.

We represent our clients’ interests at the highest levels of the European Union. Our firm combines former EU officials,  and top legal experts to provide EU regulatory intelligence, government relations, and strategic advocacy for organizations worldwide.

The leading EU government relations law firm, Alber & Geiger advises multinational companies, governments, investors, and trade associations on EU legislation, regulatory strategy, trade policy, competition matters, sanctions, sustainability regulation, and geopolitical affairs.

Work

Our multidisciplinary teams support clients across the entire EU policy cycle — from strategy and stakeholder mapping to advocacy, negotiations, and implementation before the European Commission, European Parliament, Member States, and key regulatory authorities.

Government Affairs

Government Affairs

Alber & Geiger is a political lobbying powerhouse and a leading European government relations law firm. We represent our clients’ interests on the highest diplomatic and political level.
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Diplomacy

Diplomacy

Alber & Geiger helps countries and companies with advocacy on bilateral political and economic relations, especially to implement strategic plans and raise visibility to and before the EU institutions in Brussels.
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Litigation

Litigation

Our reputation as trial lawyers before the Court of Justice of the European Union (CJEU), the European Court of Human Rights (ECHR), and the Administrative Tribunal of the International Labour Organisation (ILO) is well known.
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Wins

The matters below illustrate our experience before the European Commission, European Parliament, Member States, and key regulatory authorities across a wide range of industries and policy areas.
Challenge

Our client, a Lottery Association, was faced with a network of monopolistic EU Member State laws and regulations that impeded the ability of its members – all private lottery operators – to exercise EU market freedoms. Alber & Geiger was enlisted to steer the developing legal framework in the field of gambling law and tear down restrictions of private lotteries in Europe. The challenge was to politically link the freedom of establishment with cross border lotteries based on the CJEU’s decisions on gambling freedom.

Strategy

The strategy was built upon the respected Opinion of our Chairman on the Gambelli case when he was a Advocate General at the CJEU. The Opinion was used as a roadmap for judicial and legislative change during this seminal mandate. It articulated the narrow circumstances where a restriction on freedom of establishment would be justifiable by general interest concerns.

The strategy was structured on all levels according to the integral components of the Opinion. It utilized the intellectual resources of our firm to co-ordinate the legislative dialogue in a direction that facilitated the creation of a EU wide free gambling market. We provided components of the machinery as well as oiling the cogs of law reform.

Results

We provided long term, fixed judicial capital for our client and legislative change. Due to the ongoing successful execution of our strategy, recent judgments of the CJEU with respect to German and Austrian gambling restrictions have been echoing the Opinion.

The CJEU now professes that in order to justify monopolistic state gambling regulations legislation must “ensure a particularly high level of protection” and a “coherent” gambling market. There must now be specific and narrow circumstances to legitimize curtailments to the freedom of establishment in the gambling market. This CJEU strategy must now be followed by the European Commission when checking EU Member States’ gambling restrictions.

Challenge

Alber & Geiger represented Panama in the aftermath of the “Panama papers” with regard to the new EU anti money laundering blacklist. As a result of the “Panama papers” the EU decided for the first time to set up its own blacklist. Before that, the EU would copy the international Financial Action Task Force (FATF) lists.

In Summer 2019, Panama was added to the grey list of FATF, at a time when the country was finalizing its reforms. Alber & Geiger was called to halt the result in FATF from spilling over in the EU and to weigh in the new EU methodology and the procedural gaps in the EU listing. Panama was caught in a timing paradox: Its automatic EU listing would be followed by a potential delisting from FATF, without clear assurances that the latter would be reflected in an EU delisting.

Strategy

Our goal was straightforward: raise awareness for Panama’s advances in combating money laundering and through that ensure that the EU will not unjustly list Panama as a high risk third country. Our message had to circle in the three key EU institutions. The architect of the procedure and list of high risk third countries, the European Commission, and the gatekeepers of the procedure, the European Parliament and the Member States.

Our message was tailor made for each front, appealing the several working levels and directorates of the Commission, the Committees of the European Parliament and different levels of organization in the Member States. Alber & Geiger grasped the opportunity of the drafting of the new methodology for the EU listing of high risk third countries, to engage with the different Commission directorates involved in the process and apply Panama’s position. In the Parliament, we focused on rewarding a third country such as Panama, which is determined to turn a bad precedent into a success story and we stressed upon the bilateral relationships of Panama towards the Member States.

Results

The EU did not implement its list and methodology as planned. Panama being listed by the EU as a high risk third country within the EU anti money laundering framework now is based on an automatic listing/delisting process with FATF. Our lobbying efforts enhanced the visibility and acknowledgement of Panama’s efforts in modernizing its anti-money laundering regime and changed the original EU methodology draft according to the demands of Panama.

Challenge

The EU imposed onerous penalties on our client, the Republic of Bulgaria. €825 million of pre-accession funds were frozen. It was a response to its alleged failure to combat corruption, organized crime and misuse of EU funds. Funds worth up to €7 billion over the next six years were also at risk. The Bulgarian government turned to Alber & Geiger for help.

Strategy

Alber & Geiger’s multi-faceted approach involved sophisticated legal analysis calibrated through a dynamic, institution sensitive communications strategy. It incorporated practical considerations like staff changes in the Bulgarian government as well as larger semantic and structural reasons for misunderstandings.

Results

Alber & Geiger was able to restore trust and confidence between the European Commission and the Bulgarian government. The result was the unfreezing of the €500 million in EU funds and the de-jeopardizing of the rest of the €7 billion.

Meet our Team

Our professionals have advised multinational companies, governments, investors, and trade associations on some of the most significant legislative, regulatory, trade, competition, sanctions, sustainability, and geopolitical matters before the European Union institutions and Member States.

The combination of former EU officials, diplomats, politicians, government leaders, and top EU lawyers gives Alber & Geiger a unique understanding of European decision-making and regulatory strategy at the highest levels.

This experience enables our clients to anticipate policy developments, engage effectively with decision-makers, and navigate complex European regulatory environments.

Former EU Officials & Government Leaders

Strategic Advice on EU Legislation, Policy & Regulation

Trusted by Governments, Fortune 500 Companies & Associations

Strong Relationships with EU Institutions & Policymakers

Proven Track Record of Achieving Results

Frequently Asked Questions

What is EU lobbying?
EU lobbying is the process of engaging with the European Union’s institutions—including the European Commission, the European Parliament and the Council of the European Union—to provide expertise, represent stakeholder interests and contribute to the development of European legislation. Effective EU lobbying helps organizations understand regulatory developments, communicate their positions to policymakers and influence policy outcomes in a transparent and lawful manner.
An EU lobbying firm advises companies, governments, trade associations and investors on how European legislation and policy developments may affect their interests. Services typically include legislative monitoring, political analysis, stakeholder mapping, advocacy strategy, engagement with EU institutions, regulatory guidance, coalition building and representation before policymakers throughout the EU decision-making process.
Alber & Geiger advises clients across a broad range of industries, including technology, healthcare, energy, financial services, transport, agriculture, chemicals, manufacturing, telecommunications, consumer goods, sustainability, defence, aerospace and digital innovation. Our multidisciplinary teams provide tailored government relations and regulatory strategies for each sector.

Most EU legislation begins with proposals from the European Commission. These proposals are reviewed, amended and negotiated by the European Parliament and the Council of the European Union before becoming law. Throughout this process, stakeholders may provide technical expertise and policy recommendations to help legislators understand the practical implications of proposed legislation.

Who does Alber & Geiger represent?
Alber & Geiger represents multinational corporations, sovereign governments, investors, trade associations, industry alliances and organizations operating across international markets. We assist clients with EU legislation, regulatory affairs, competition policy, trade, sanctions, sustainability, digital regulation and broader geopolitical developments.
EU government relations is the practice of building constructive relationships with European policymakers and public authorities while monitoring legislative developments and advocating for clients’ interests. It combines political analysis, regulatory expertise and strategic communication to help organizations navigate the European policy landscape.

Alber & Geiger is one of Europe’s leading EU lobbying and government relations law firms. Our professionals include former senior EU officials, diplomats and experienced public affairs experts who have advised governments, multinational companies and industry leaders on complex legislative and regulatory matters. We combine legal expertise, political insight and a proven track record of achieving meaningful policy outcomes before the European Union’s institutions.

Alber & Geiger combines legal excellence with deep political expertise. Unlike traditional consulting firms, we offer strategic legal and public affairs advice supported by decades of experience working with the European Commission, the European Parliament, Member States and key regulatory authorities. Our multidisciplinary approach enables clients to anticipate policy changes, manage regulatory challenges and achieve measurable results across Europe.
Alber & Geiger is headquartered in Brussels, the heart of European policymaking, with an additional office in Berlin. Our proximity to the European Commission, the European Parliament, the Council of the European Union and other key institutions allows us to engage effectively with policymakers and monitor legislative developments in real time.

Press

What others say about us

Alber & Geiger is frequently cited by international media, policy publications, and industry organizations on EU legislation, trade policy, regulatory affairs, competition matters, sanctions, and geopolitical developments.

Meet us in the News

As one of Europe’s leading lobbying and government affairs firms, Alber & Geiger regularly publishes analysis and commentary on major EU regulatory, political, trade, competition, sanctions, sustainability, and geopolitical developments affecting businesses, governments, investors, and international organizations worldwide.

Drawing on decades of experience before the European Commission, European Parliament, Member States, and key regulatory authorities, Alber & Geiger provides timely insights into the legislative and policy developments shaping Europe and global markets.