The strategy relied on a data collection and dissemination process based on our distinct EU lobbying infrastructure. We gathered a detailed pool of information from a holistic range of institutional, local, NGO and inter-governmental sources. Subsequently our team translated the data to be compatible with the policy structures of the EU institutions. We tailored the message to different audience catchments of Member States. Overall the strategy outlined an accurate overview of the scale of repression and human rights violations in Iran. Concurrently it promoted positive transnational tools to tangibly shape policy accordingly.
CDI’s message was successfully transplanted into the divergent attitudes of the EU Member States and EU institutions. We helped CDI contribute to greater coherence in the perception of Iranian politics and policies. Ultimately we prevented the subtleties of diplomacy from concealing the human rights violations in Iran. This created a context for more constructive and bold communications from media outlets and government officials with respect to the repressive actions.